Diverse or niche, which is the best way for a freelance writer to go? I went to a marketing lecture for small business owners recently and came away wondering what it is I actually do. I don't have a niche: my writing covers many fields, from copywriting for other...
On marketing and selling your story
I went to a business networking meeting last week where there was a talk about marketing and selling your story. It involved some group discussion as the presenter talked us through the seven P's, namely: passion, principles, purpose, personality, position, people and...
A copywriting milestone
I'm celebrating a work anniversary - five years at Nicola Young Copywriter. That's according to LinkedIn anyway and the lovely followers who sent me a message of congratulations on the day. This milestone passed me by because I've been copywriting for much longer than...
The truth about being a writer in the digital age
What does it take to be a writer? You might think that all you need is an idea and the ability to put that idea into words. Well let me tell you, bloggers, writers and authors of today can't survive if all they can do is write. We have to be so much more than that....
Every Piece of Writing has its Own Place
I love writing this blog and I use it to discuss the things that are important to me. I also write articles that are more business related and at one point I tried to add these to this blog too. I soon realised that they don't really have a home here. My copywriting...
My Writing Process Recipe – Throw in a Little Bit of Everything and Give it a Good Mix
I am joining in with the writers’ blog tour today, although it is with great trepidation. Following in the footsteps of the lovely Rachael Hale, who kindly invited me to do this, will be tough. Rachael is a history blogger and freelance writer for Kent Life magazine....
What Is A Copywriter, Anyway?
Not to be confused with ‘copyright’, which according to the Collins English Dictionary is ‘exclusive legal right to reproduce and control a book, work of art etc,’ a copywriter, in its broadest sense, is a person who writes ‘copy’ – text or words – for the commercial...